Our Services
International Trade Development
International trade gives the possibility to local companies to expand their markets (for both goods and services) crossing borders as far distant as the desire of the company for expansion.
Cross-Cultural Negotiation
Cambridge Dictionary defines “negotiation” as: the process of discussing something with someone in order to reach an agreement with them, or the discussions themselves.
Supply Chains & Logistic
Supply chain management aims to manage all the supply chain activities that maximize the customer value perception and generates a sustainable competitive advantage to the company.
Commercial Representation
CNW Associates (Europe and America) represent local, regional and international brands in different fields of activity, being specific products or services.
International Trade Development
International trade gives the possibility to local companies to expand their markets (for both goods and services) crossing borders as far distant as the desire of the company for expansion. International trade brings to the market greater competition, and therefore more competitive prices, targeting consumer attention and satisfaction.
– Columbus reported to his king and queen that the world was round, and he went down in history as the man who first made this discovery. I returned home and shared my discovery only with my wife, and only in a whisper: “Honey”, I confided, “I think the world is flat” – Extract from the book: The World Is Flat 3.0 – Friedman, 2007
In a globalized world, where technology in hand with communication and fast transportation reduces geographic distances, products can be at few days far distant from potential markets and customer relationship is almost in real-time. But it’s not an easy and smooth path, there are several obstacles to cross. Psychic and cultural distances, institutional limitation, foreign consumer behaviors, political/economic uncertainties, and information asymmetries.
“The performance of international trade during the past five years has been at odds not only with the previous trend but also with the overall economic environment. While international trade growth outperformed economic growth during most of the past three decades.” – Unctad Report A/73/208 – August 2018
On CNW we make a complete study above the intention of the customer to enter on internationalization process, highlighting tendencies and demand projections using the company’s history and external data. Going further, we also apply on-field development and resource optimization to companies that have the desire to install facilities in the destination country
Cross-Cultural Negotiation
Cambridge Dictionary defines “negotiation” as: the process of discussing something with someone in order to reach an agreement with them, or the discussions themselves.
Considering the fact that negotiation with a local partner is not an easy task due the own individual differences, imagine for an instant how difficult can be to achieve an agreement with a foreigner, with a different culture, believes, values. The way that we perceive our reality and our surrounding environment can be totally different in the perception of our counterpart. Learn a foreign language is not enough, it’s necessary to bring more tools to the negotiation table to reduce negative assumptions and open the perception on both sides.
CNW Associates, offer more than 20 years of negotiation background. Through an intensive analysis and understanding of the new environment, we teach and also follow our customers into approach cross-cultural negotiations to achieve, not only solid but long terms agreements.
In cases of disruptive or weaker negotiation deals, CNW Associates offer a mediation role pushing down the differences and approximating the parts to solve the disputes in an ethic and friendly way.
CNW Associates have a group of professional associates (expert negotiators) in different countries, that support within the best practices on business and diplomatic negotiations, elevating the level of cross-negotiation understanding to achieve success.
Supply Chains & Logistic
Supply chain management aims to manage all the supply chain activities that maximize the customer value perception and generates a sustainable competitive advantage to the company. Represent the effort of the company to develop and run supply chain activities within an effective & efficient way possible. From procurement, product development, production, and logistics activities (warehousing, transportation, and distribution), as well as the information flow; the management of this delicate device and its gears is the breakpoint of success of failure on the internationalization process.
CNW Associates offer consultancy and advisory services in all the supply chain, to local companies and foreign ones, acting in different fields such as industry, commerce, and services. For services, we provide technical advisory to logistics operators, transport companies and distributors.
“The focus of our job in consultancy starts by identifying the failures in the logistics chain, study them, find real solutions and implement it with an intensive follow up with indicators and control panels”
CNW Associates have a partnership with BridgingLogPro, a global logistics alliance that joins in a virtual place logistics professionals from all the world sharing expertise and best practices on the modern logistics process.
Commercial Representation
CNW Associates (Europe and America) represent local, regional and international brands in different fields of activity, being specific products or services. We offer the necessary know-how to our customers in order to obtain business development, brand awareness and customer satisfaction.
Supply – We represent foreign companies in their supply areas (purchase department). Where we act as logistics and commercial division of the supply management by identifying suppliers, products, potential risk and viability of the business in Europe and South America.
Commercial – We represent foreign companies that want to sell their products or services in Europe and South America, analyzing the business and developing potential customers and distributors. We do the company’s registration, import, costing, commercialization, tracking, marketing, management, and PO/PI’s administration.
